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ZOWELL Participates in Drafting Three Industry Standards for Narrow-Aisle Industrial Trucks   Contributing to Industry Standardization Through Technical Expertise and Innovation ZOWELL Intelligent Forklift has recently received three certificates recognizing its participation in the drafting of industry standards for narrow-aisle industrial trucks, issued by the National Technical Committee for Standardization of Industrial Trucks. According to China's National Public Service Platform for Standards Information, the following three industry standards, with ZOWELL listed as one of the participating drafting organizations, were officially published in 2025 and have been implemented successively between 2025 and 2026:   JB/T 15163-2025 – Three-Way Stacker Trucks JB/T 15162-2025 – Bidirectional and Multidirectional Trucks JB/T 15091-2025 – Forklift Attachments: Three-Way Attachments The publication and implementation of these standards represent further progress in establishing a standardized framework for narrow-aisle industrial trucks and their key attachments in China. As one of the participating drafting organizations, ZOWELL contributed its technical expertise and practical experience gained through years of research, development, manufacturing, and application of narrow-aisle material handling equipment. Active Participation in Industry Standard Development   On July 12–14, 2023, an expert review meeting for the draft standards of Three-Way Stacker Trucks and Bidirectional and Multidirectional Trucks was held in Suzhou, Jiangsu Province, China. Entrusted by the National Technical Committee for Standardization of Industrial Trucks, ZOWELL undertook the organization and coordination of the meeting, supporting the experts throughout the review process and facilitating technical discussions and standard evaluation. Following multiple rounds of discussion, review, and revision, all three standards were officially published and subsequently implemented. ZOWELL is listed as the fourth drafting organization in both the Three-Way Stacker Trucks and Bidirectional and Multidirectional Trucks standards. This reflects the company's accumulated technical expertise and practical experience in the narrow-aisle forklift sector, as well as its contribution to the development of industry standards. Through its participation, ZOWELL shared valuable insights from product development, manufacturing, and real-world applications, helping translate industry experience into standardized technical requirements. The two standards covering complete vehicles establish requirements for basic parameters, technical specifications, test methods, inspection rules, markings, accompanying documentation, transportation, and storage. They provide important technical references for product development and manufacturing, as well as for equipment selection and quality evaluation by end users. In addition to the two complete-vehicle standards, ZOWEL...

The first phase of the 138th Canton Fair closed on October 19. Over five days at Booth 9.0 C38, the Zowell team met buyers from across Europe, the Middle East, South Asia and the Americas, and came away with a clear picture of what the market is asking for.   What Buyers Wanted to Know  Three questions came up again and again, and none of them was really about price.  How narrow can the aisle go? Buyers arrived with aisle widths already measured and racking layouts already drawn. The conversation started at the tape measure, not the spec sheet.  How high can it stack? With land costs where they are, vertical space is the only capacity many warehouses have left to unlock.  How long until it arrives, and can it be adapted? Delivery scheduling, spare parts availability and the ability to modify a standard model for a specific aisle width or temperature range decided more projects than the quotation did.  Thank you to everyone who stopped by, asked a hard question, or simply climbed into the cab to see how it felt.  Why These Three Beat Price  An inexpensive truck in the wrong aisle is the most expensive option available — it consumes the space it was meant to save, and it cannot be corrected without rebuilding the racking around it.  Aisle width, lift height and delivery certainty are not commercial details. They are the three variables that determine whether the project works at all. Next Stop: Shanghai Zowell will exhibit at CeMAT ASIA 2026, held from November 3 to 6 at the Shanghai New International Expo Centre, at Booth W5-B2-1.  CeMAT ASIA is one of the largest logistics technology and transportation systems exhibitions in Asia, bringing together equipment manufacturers, system integrators and warehouse operators from across the region.  At the booth, the Zowell team will present its narrow-aisle and electric warehouse equipment lineup, with live demonstrations and engineers on hand to discuss aisle layouts, lift heights, throughput requirements and cold storage configurations.  Free Ticket Before October 30  Visitor registration for CeMAT ASIA 2026 is free of charge until October 30, 2026. Scan the QR code on the invitation below to register and receive a free entry pass.    If you cannot make it to Shanghai, send us four details — usable aisle width, pallet specification and weight, racking levels and target lift height, and the temperature range of your facility — and we will prepare an initial proposal remotely.

Recently, ZOWELL Intelligent Forklift Co., Ltd. received three certificates of participation in industry standard drafting from the National Technical Committee for Standardization of Industrial Trucks. This recognition highlights ZOWELL’s technical expertise and continued commitment to standardization in the narrow-aisle forklift industry. According to China’s National Public Service Platform for Standards Information, all three standards have been officially published and implemented: JB/T 15163-2025, Three-Way Stacking Forklifts; JB/T 15162-2025, Bidirectional and Multidirectional Forklifts; and JB/T 15091-2025, Forklift Attachments — Three-Way Attachments. ZOWELL ranks fourth among the drafting organizations for both complete-vehicle standards. Covering both narrow-aisle forklifts and their key attachments, the three standards establish requirements for basic parameters, technical specifications, testing methods, inspection rules, product marking, accompanying documentation, transportation, and storage. The standards provide a consistent technical basis for product manufacturing, quality evaluation, and equipment selection, while the three-way attachment standard further strengthens technical requirements at the component level. In July 2023, ZOWELL was entrusted by the standardization committee to organize and host the expert review meeting for the draft versions of the two complete-vehicle standards in Suzhou. As one of the drafting organizations, ZOWELL contributed practical experience accumulated through years of narrow-aisle forklift development and real-world applications. Today, ZOWELL’s man-up three-way forklifts can achieve lifting heights of up to 18 meters, demonstrating the company’s continued efforts to advance high-density warehousing technology. Technical innovation and standardization work reinforce each other, supporting safer and more efficient narrow-aisle operations. Receiving these three certificates marks another milestone in ZOWELL’s commitment to technological innovation and industry standardization. Looking ahead, ZOWELL will continue to advance narrow-aisle forklift technology and intelligent material-handling solutions, actively contribute to industry standards, and support the high-quality development of the industrial truck industry.

November 3–6, 2026 | Shanghai New International Expo Centre | Booth W5-B2-1 As warehousing and intralogistics continue to evolve, the demands placed on material handling equipment are changing. Higher storage density, increasingly diverse load types, tighter operating spaces, and growing expectations for operational efficiency are encouraging businesses to rethink how their warehouses are designed and operated. In this changing landscape, forklifts are no longer simply tools for moving goods. They are an integral part of a warehouse's overall operating efficiency. With a continued focus on specialized electric forklift solutions, ZOWELL Intelligent Forklifts will participate in CeMAT ASIA 2026, held November 3–6 at the Shanghai New International Expo Centre, at Booth W5-B2-1. The exhibition provides an opportunity to engage with industry professionals from around the world and exchange perspectives on the practical challenges shaping modern warehousing.   From Moving Goods to Making Better Use of Warehouse Space Traditional material handling solutions may not always be the best fit for warehouses facing space constraints, long-load handling challenges, or increasingly complex storage requirements. In many applications, improving efficiency begins with rethinking the relationship between equipment, aisle width, storage layout, and the characteristics of the goods being handled. This is where specialized forklift solutions can make a meaningful difference. ZOWELL's product portfolio includes narrow-aisle and man-up three-way forklifts for high-density storage, double-deep reach trucks for increasing storage capacity, and multidirectional forklifts designed for long and bulky loads. Its range also covers electric reach trucks, pallet trucks, stackers, and order pickers, serving different material handling requirements across warehouse and industrial environments. Rather than approaching every application with a conventional forklift, ZOWELL focuses on matching equipment design to specific operating conditions. The objective is to help customers explore more efficient ways to use available space, handle specialized loads, and organize material flow. This application-oriented approach underpins ZOWELL's continued development in specialized electric material handling equipment .   Connecting with Global Markets, Understanding Real-World Needs International exhibitions have long provided an important platform for ZOWELL to engage with customers and industry partners, exchange application experience, and understand the changing needs of different markets. ZOWELL's exhibition activities have included CeMAT RUSSIA in Moscow, CeMAT AUSTRALIA in Melbourne, and CeMAT ASIA in Shanghai. At CeMAT ASIA 2024, for example, the company presented specialized solutions for narrow-aisle warehousing, long-load handling, three-way operation, and double-deep storage. Its participation in international exhibitions has helped bring these application-fo...

In October 2026, Suzhou welcomed a group of young footballers from the Czech Republic for an international youth football tournament. During their stay, ZOWELL Intelligent Forklift was delighted to help make their visit to China a memorable experience, bringing together sport, cultural exchange, and industrial innovation.   Discovering the Charm of Suzhou Beyond the football pitch, the visit offered the young players an opportunity to experience the culture and modern development of Suzhou. The ZOWELL team accompanied the Czech visitors on a tour of the city, including the iconic Gate of the Orient and Jinji Lake. They also explored the historic Shantang Street, enjoyed a traditional boat ride, and experienced the unique atmosphere of this city where Chinese heritage meets modern urban life. These shared moments created opportunities for cultural exchange, friendship, and a deeper understanding of life in China.   From the Football Pitch to the Factory Floor On October 21, ZOWELL welcomed Mary, a member of the Czech delegation, to visit the company's facilities and learn more about its electric material handling equipment. During the visit, Mary had the opportunity to see ZOWELL's forklift products up close, including the VUE16 man-up VNA forklift. He also helped capture photos and videos of the equipment, providing a closer look at the machines and their practical features. The visit offered a glimpse into ZOWELL's commitment to developing electric forklift solutions for demanding warehouse applications, including narrow-aisle operations where efficient space utilization and safe handling are essential. For ZOWELL, it was also a valuable opportunity to connect its international business relationships with a more personal exchange, allowing a younger generation to see Chinese manufacturing firsthand.   More Than Business: Building Lasting Connections At ZOWELL, international cooperation is about more than products and transactions. Trust is built through communication, mutual respect, and shared experiences. Welcoming the Czech football delegation to Suzhou was a small but meaningful example of how connections between people can bring countries, cultures, and industries closer together. As ZOWELL continues to serve customers and partners around the world, we remain committed to building long-term relationships through reliable electric material handling solutions, professional support, and a spirit of openness and cooperation. Different countries, shared passion, lasting connections. ZOWELL Intelligent Forklift looks forward to creating more opportunities for international exchange and cooperation in the future.

In August 2026, China Central Television (CCTV) reported on the surging overseas demand for Chinese-made material handling equipment under the headline "Domestic forklifts go global, orders extend into Q4." Behind the heat lies a clear thread: global warehousing and logistics customers are shifting from "buying a forklift that works" to "buying a solution that saves space, runs clean and fits their own operation." For Zowell, a manufacturer built around narrow-aisle electric forklifts, that thread matches the direction it has long pursued.   The Numbers: Demand Is Upgrading, Not Just Growing According to CCTV, in the first seven months of 2026 China's forklift sales reached 1,009,773 units, up 17.7% year on year, while exports rose 22% to more than 380,000 units. The footage showed production lines running at full capacity: in Zhejiang, several manufacturers hold orders into the fourth quarter, and one electric pallet-truck line rolls out a unit every two minutes, with around 90% bound for overseas markets across nearly 100 countries and regions. China now accounts for more than 35% of the global electric forklift market — the world's largest single market for electric models. CCTV framed the growth as an upgrade in demand: Chinese forklifts are moving from internal combustion to electric, and from simple handling to intelligent decision-making. Analysts cited by the report attribute the momentum to strong cost-performance, energy efficiency and rising overseas appetite for low-carbon equipment. As buyers abroad write "electric, space-saving and customizable" into their specifications, the basis of competition has changed.   Narrow-Aisle: Helping Customers Store More, Spend Less Real competitiveness was never about the lowest price — it is about helping customers get value from every square meter. In conventional wide-aisle warehouses, much of the floor is given to operating aisles rather than usable storage, persistently dragging down space utilization. With Very Narrow Aisle (VNA) forklifts at its core, Zowell narrows the aisle width to reclaim wasted floor, raise storage density and improve space utilization — without expanding the building footprint. As land and labor costs keep climbing, this translates directly into a lower cost per stored unit. For distributors, manufacturers and third-party logistics operators, narrow-aisle electric handling is no longer a niche choice but a practical response to cost pressure: store more in the same area, move goods more smoothly at the same volume.   Electric and Clean: Built for Low Carbon from the Ground Up Zowell's narrow-aisle products are developed as electric platforms from the start, not retrofitted from combustion models. Low emissions and low operating cost meet the environmental and energy expectations overseas customers now treat as baseline; in settings where every vertical meter carries a cost, the electric high-density approach answers both "save space" and...

  On August 27, the leadership team of the Suzhou Cold Chain Industry Association visited Zowell for a tour and industry exchange. Mr. Wu, Deputy General Manager of Zowell Intelligent Forklift, warmly welcomed the delegation.     At the same time, the Second Session, Second Meeting of the President's Office of the Suzhou Cold Chain Industry Association was successfully held at Zowell Intelligent Forklift (Suzhou Pioneer Logistics Equipment Technology Co., Ltd.). Exploring New Opportunities for Cold Chain Logistics During the meeting, representatives of the Association reviewed the recent development of the cold chain industry and held in-depth discussions on key topics, including challenges faced by cold chain logistics companies and the adaptation of intelligent warehousing equipment to different application scenarios. As demand for cold chain logistics continues to grow, the demand for cold storage facilities and warehouse operations is also increasing steadily. At the same time, cold chain companies continue to face challenges related to operating costs, storage efficiency and space utilization. Against this background, efficient and reliable material handling equipment has become increasingly important for improving warehouse productivity and optimizing cold storage operations. Specialized Forklift Solutions for Cold Storage Applications During the exchange, the head of Zowell's Marketing Department introduced the company's development history, R&D capabilities, manufacturing system and extensive experience in cold chain applications. With years of experience in material handling equipment development and practical application, Zowell has developed a deep understanding of the specialized and customized requirements of cold chain logistics. In response to the operational challenges commonly found in cold storage facilities, Zowell presented its range of specialized forklifts for cold chain applications, highlighting their advantages in narrow-aisle operations, high-density storage and efficient material handling. Traditional wide-aisle warehouse layouts can result in significant loss of usable storage capacity. By reducing the required operating aisle width, Zowell's specialized cold-storage forklifts can help warehouses make better use of available space, increase storage density and improve overall space utilization. Reliable Performance Down to -25°C Building on its experience in the material handling industry and strong customization capabilities, Zowell has developed a comprehensive range of customized forklift solutions for cold storage applications, covering both narrow-aisle forklifts and conventional models. These solutions are designed to support applications including high-level, high-density storage and horizontal material handling in cold storage facilities. Following dedicated technical modifications for low-temperature applications, Zowell's cold-storage forklifts can operate reliably in environments as co...

As land resources become increasingly scarce, leveraging intelligent narrow‑aisle equipment to maximize warehouse space has become a key strategy for enterprises to reduce costs and boost efficiency in logistics. On the afternoon of July 15, 2026, the Zowell Intelligent Forklift VNA Narrow Aisle Product Technology Exchange Conference (Qingdao Station) was successfully held at the Qingdao Ronghai Yaozhou Hotel. The event brought together a number of distributors, agents, and partners from Qingdao and surrounding areas, focusing on in‑depth product breakdowns, innovative technology sharing, and real‑world case analyses to comprehensively empower all attendees.   Deep Cultivation in a Niche Market, Global Expansion The conference commenced with a speech by Mr. Pan, General Manager of Zowell Intelligent Forklift, who extended a sincere welcome and heartfelt gratitude to all guests. Mr. Pan then briefly reviewed Zowell’s development journey over the years in the narrow‑aisle logistics equipment industry—from core technology breakthroughs to a global strategic layout. As a national “Little Giant” enterprise specializing in innovative and niche technologies, Zowell has always adhered to the mission of “creating value through space,” deeply cultivating the narrow‑aisle forklift market and continuously overcoming technical bottlenecks. Today, the company boasts a 61,000 m² modern production base, ensuring large‑scale manufacturing and efficient delivery capabilities. It has built a full‑range product portfolio centered on VNA narrow‑aisle forklifts and AGV unmanned forklifts, serving industries such as new energy, cold chain, pharmaceuticals, aerospace, and automotive parts, with products exported to over 120 countries and regions worldwide. Mr. Pan pointed out that as land costs rise and the demand for intensive warehousing becomes the industry norm, Zowell will continue to increase R&D investment, closely follow customers’ actual warehousing needs, and deliver intelligent, efficient, and versatile professional logistics equipment alongside integrated customized solutions. This will solidify the product foundation for market expansion and provide partners with a strong backing for business development.   Zowell Narrow‑Aisle Forklift Technology Presentation (Part 1) Following this, Regional Sales Manager Men shared technical insights on four models: man‑up turret trucks, walkie/stand‑on/ride‑on reach trucks, and high‑level order pickers. The man‑up turret truck achieves an ultra‑high lifting height of 18 meters and integrates both stacking and picking functions; the LHE high‑level order picker adapts to more diverse picking scenarios; and the stand‑on and ride‑on versions of the walkie turret truck offer customers greater flexibility based on their working conditions and usage habits. Manager Men analyzed the unique technical advantages of Zowell narrow‑aisle forklifts, addressing common pain po...

Zowell Forklift Strengthens Presence in Bangladesh with Exclusive Distributor Pre-Appointment Ceremony  On February 3, 2026, Zowell Forklift’s exclusive distributor in Bangladesh visited our factory for a special pre-appointment ceremony. This milestone highlights our commitment to expanding Zowell’s global footprint and strengthening partnerships in the Bangladeshi market. During the event, both teams exchanged insights and discussed strategies for future collaboration, reflecting Zowell Forklift’s dedication to delivering high-quality products and exceptional service worldwide.   This partnership marks a new chapter in bringing Zowell’s advanced forklift solutions to Bangladesh, ensuring customers there experience reliability, innovation, and world-class support.